Our marketing team here at BlackTree Solutions is experienced with the landscape in the region and is committed to providing you with the right plan to maximize your return on investment in the shortest time possible. We provide a complete market analysis and offer media buying, public relations and social media engagement.
Tactical Marketing
Just spending money on marketing and advertising is not enough to drive demand or sales, marketing is a fine art which must be planned out carefully and executed flawlessly. Our experts can help plan every step in the process to ensure success.
A tactical marketing campaign uses a calculated media buying plan to publish targeted and effective advertisements based upon the research conducted in the market segment profile and media buying takes care of buying adspace in billboards, magazines and online.
Market Segment Profile
Media Campaign Creation
Calculated Media Buying
Social Media Engagement
Social media requires immediate contact with another person to encourage the relationship to keep growing. Our dedicated specialists work around the clock in order to provide high-quality, seamless communication on behalf of your organization.
Depending upon the social media platforms being used and amount of engagement we can create an engagement plan that works perfectly for you.
Strategy Development
Performance Metric Reports
Engagement & Advertising
Public Relations
As a company grows and comes into the public eye more and more, it is important to have strategic high-level planning within the organization regarding what types of events are viable for sponsorship, how to evaluate them and of course how to deal with an crisis situation.
Our PR team can help cultivate the right image for your organization and help put your precious sponsorship and CSR dollars to work for you. We help create positive publicity and lasting growth to help you create a lasting brand in East Africa.
Strategic PR Consulting Services
BlackTree Consulting provides strategic PR consulting to board members, management teams and marketing departments in order to assist them in making the most of their communication opportunities.
Our team works with you to lay out communication directives in order to assist in training your staff in maintaining professional public relations.
Internal Communications
PR Effectiveness Evaluation
Identifying Communications Opportunities
Strategic Sponsorship Opportunities
Investor and Shareholder Relations
Annual Reports
Business-to-Business (B2B) Communications
CSR Program Management
Part the duty of a successful organization is to give back to those less fortunate in the society in which it operates. Corporate Social Responsibility or CSR is a pillar in true sustainable growth for any organization and directly affects how the company is perceived by those in the area.
Our team here at BlackTree has experience in planning and executing complex CSR projects and will be able to assist you with every step along the way.
CSR Strategy Preparation
CSR Project Management and Communication
CSR Project Evaluation
Crisis Management
A communication crisis without prompt action may lead to the undermining of the company’s reputation and trust with clients as well as colleagues. It can be a devastating blow to a well established company.
However, with the right multi-platformed communications approach, a cohesive approach and a strong spokesperson, any crisis or disaster can be mitigated in a relative short time.
Crisis management is a responsible way to approach preventing and minimizing the potential negative impact of any crisis situation.
Our team is available around the clock to assist with any emergency situations.
